INFORMATION SOURCE ACCESSIBILITY AND USAGE AS DETERMINANTS OF BUSINESS PERFORMANCE OF COMMUNITY BANKS IN OSUN STATE, NIGERIA

Abstract

The paper discusses an investigation on the relationship between information source accessibility and business performance of the community banks over a six-year period. The Expost-Facto Survey design was used in collecting data from 258 managers of 43 functioning community banks at the time of study with a retrieval rate of 80%. The data were analyzed using both the descriptive and inferential statistics. Results revealed that the customer source was the most used of all the information sources. The personal sources were also preferred to the impersonal sources while information accessibility had a positive relationship with the banks’ business performance. The study therefore recommended the creation of greater awareness of information relevance and sourcing using formalized information packaging and managing systems